“what makes me different from the 80% of businesses that will fail?”
No one seems to have asked "Why" so many SME's fail. Well, I can't hear them that is.
No one seems to know that for all the businesses that Macdonalds will start, about 24% will fail. That is the inverse of what is happening to us SME's, where 80% of us become statistics, and fail.
Failure is really a perspective. How you look at it before and as it happens, can have a major impact on your chances of succeeding or not. A core value everyone needs, is a positive outlook, even when the outlook is grim.
Every true entrepreneur knows they face a risk of liquidation. Most of us close our eyes tightly just so we don’t have to think about it.
Very few know how to survive it. Yet, we all jump in to row our boats with little thought given to how to "insure" ourselves.
There are a three simple things to do, to make a vast difference in the outcome of our SME success vs its failure.
HOW TO PREVENT BUSINESS FAILURE
1) Plan to fail
2) Get some proper insurance
3) Learn some operations
basics
By planning to fail, I mean seriously looking at the "what if we go under?", the dreaded lurgy of capsizing our boat. How will you swim? Where to? Once you have a rescue plan in place, Kyosaki calls it an "exit plan", then you know what to do. Part of this phase of business planning of planning to fail, is actually drawing up a plan for the event of liquidation. How will you wind up the business. Knowing this before you start, will help you to structure the legal entity the best way for your situation. If you choose to ignore the opportunity to spend a little money when you start up, and structure your legal entity(ies) properly, then when the mango hits the whirly thingy, it will not be distributed evenly and you will experience the sheriff collecting your fridge, lounge suite, TV and anything else he can lay his hands on.
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